Manuela dos Santos

I'm a Product Designer with extensive experience in B2C retail and lifestyle.With my background in Art Direction and Branding, I’ve developed a superpower: understanding all involved in the making of a Design Product – from consumer to internal stakeholders.A creative by nature, I balance my love for visual design with crafting remarkable real-world experiences, bringing a 360° vision and a sharp instinct for human needs.I am based in Berlin, happy to work remotely (and happiest if I can rub my dog's belly between meetings!).

WORK

  • How I brought excitement and drove conversion to the most important sales event of the giant fashion retail app ❤️ Zalando Cyber Week

  • How I helped making ads fairer and more transparent to over 50 million customers in Europe 📢 DSA compliance at Zalando

  • How I made sense of an overwhelming assortment of over 5,000 brands and helped shoppers find items they love, effortlessly 🪧 Personalised Directory

  • How I made a FinTech brand & product look approachable & human 🌳 Personalised Directory

  • How I could* empower amateur musicians to manage their career and reach new venues in Barcelona 🎸 Maplink *concept

Articles

On impostor syndrome, On career change, On Drand Design

Education

  • BAU – Centre de Disseny Barcelona (MA Digital Experience Design)

  • UFPE – Federal University of Pernambuco (BA Design)

  • UAL – Central Saint Martins (BA Design & Interaction)

WIP

  • To be added soon

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